PeerIndex Blog

A blog post written by Leticia Polese of SocialBro.

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We were recently very excited to announce the integration of PeerIndex with our application, SocialBro. Our users can now filter and order their contacts using the PeerIndex score, which is a far more consistent method than using only the follower count.

The first thing you need to do if you want to analyse and sort your community using PeerIndex is synchronise influence data in SocialBro. After you’ve synchronised the data, every profile will show the PeerIndex score – which reflects their activity and influence across the social platforms.

In the SocialBro dashboard, you will see a graphic which shows how the influence indicators change over time. It’s a visualisation of how your PeerIndex score has grown, as well as how your Activity, Audience, and Authority have evolved. If you want a step by step guide of how you can filter and order your twitter contacts using PeerIndex, look to this post (in SocialBro’s user guide).

What does SocialBro provide?
SocialBro is a powerful tool allowing the management and analysis of Twitter communities. It offers various different functionalities, such as: traceability of profiles, the option of knowing who your new followers are or knowing who’s stopped following you, and seeing famous or alternatively inactive users. As well as this SocialBro provides list management, as well as community statistics (where people are from, what languages they speak, how active they are and how long they have been using Twitter), etc.

The different filters and search criteria that you can apply to contacts, the ability to analyse brands’ competitors, as well as the ability to monitor a key word or hashtag on Twitter in real time, all make SocialBro an indispensable tool for Community Managers or anyone who’s interested in Social Media strategy.

SocialBro can be deployed as an effective CRM tool, thanks to the recent functions it added such as labelling users and adding notes to them. The application is aimed principally at the corporate world, allowing companies to really get to know their clients and their consumers.

SocialBro is in beta at the moment, nonetheless it has users across 5 continents. The next step SocialBro will take in the short term will be the cloud version, which will be unveiled in the first half of 2012. It will give more stability and flexibility initially to users who have communities with 100,000 followers or more. You can download SocialBro for free here.

Questions about PeerIndex?
Many SocialBro users didn’t know about PeerIndex, or they were unsure about its scoring. We’re gathering questions from SocialBro users about the service, which PeerIndex will answer directy. Using the hashtag #socialbropeerindex send any questions you may have on Twitter.

We will collect the answers, and give PeerIndex the most common questions, which they will answer in a post that will be published on the SocialBro blog. So, any questions?